Whiteaker Block Party – Advertisement Illustration, Web Design and Graphic Art

 

 

 

 

Whiteaker Block Party – Advertisement Illustration and Graphic Art

Whiteaker Block Party – Eugene, OR – 2012
Wacum Tablet, Adobe Photoshop, Adobe Illustrator

Each summer, my friends and neighbors organize a popular free event in Eugene called the Whiteaker Block Party. The event began in 2006, in the Ninkasi parking lot. Since then it has matured into a celebration of art, music and self expression that grooves up and down most of the neighborhood. I was asked to work on the website (http://whiteakerblockparty.com/). The project turned into an entire campaign involving advertisements, t-shirts, social networks and finally climaxed with my illustrations gracing the cover of the Eugene Weekly. The Block Party map and music lineup was also featured on two pages in the middle of the Eugene Weekly. I decided to make the two spread advertisement work as another poster and placed the art on a 90 degree angle.  The insert was removed and used as a poster and/or map. The Weekly was given out at the information booth during the event for the map section. A simpler poster, without the map, was duplicated to promote the event a week before the party. I’m proud that my friends and neighbors have dedicated weeks of their free time to make this local, free event happen.


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Random Testimonial

Terry has been an incredible asset to us as we build both our nonprofit and our event. The website we created with him has been an invaluable, changing tool that grows along with us. As the outward face of PDX Bridge Festival, it is very important that our website reflect our overall aesthetic and values, and it has been very fun and easy to work with Terry to develop that symbiosis of functionality and good looks. As a new business, building a web presence became one of our first priorities, and we hired Terry at a time when we had very little resources to work with. That investment has given us great returns and we look forward to maintaining this partnership well into the future!

Tucker Teutsch 3.0
Founder and Creative Director
PDX Bridge Festival

www.pdxbridgefestival.org

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